At the request of Pernod Ricard Eastern Europe, the leader of Russia’s premium alcohol market and a part of the global company Pernod Ricard Group, MEDIACRAT manages commercial aspects of its corporate publication.

The distinctive feature of STYLES is its pronounced focus on lifestyle format. STYLES is not just a corporate publication of an alcohol vendor, but a dedicated, high-quality glossy magazine covering stylish people and stylish business. Its pages harmoniously combine information and aesthetics, people and events, business and arts.

Launched in December 2004 with a circulation of 1,000 copies, today STYLES is a full-fledged premium class publication with a print run of 50,000. Furthermore, the magazine has now become a sought-after advertising medium. To a great extent, STYLES owes its success to a unique system of distribution developed by MEDIACRAT specifically for this magazine. The publication is distributed via direct mail to MEDIACRAT and Pernod Ricard VIP Database addresses, as well as at branded stands at restaurants and fashion boutiques of Moscow.