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A Guide for a Young Specialist
At the request of HeadHunter, MEDIACRAT was managing creative and commercial aspects of A Guide for a Young Specialist magazine in 2007-2009. MEDIACRAT updated the publication’s editorial and design concepts.
A Guide for a Young Specialist became Russia’s first magazine featuring career advice and opportunities for students and young professionals. A high quality publication, combining professional content with infotainment approach, answered the vital career questions: “What is a dream company and how to become its best employee?”, “How to present yourself at the job interview?”, “What a person has to do today to become a CEO of a multi-million-dollar-revenue company in 10 years?”, etc.
The magazine was distributed in over 400 leading colleges and universities of Moscow and other regions of Russia; in student places: libraries, cafeterias, movie theaters, restaurants, Internet cafes; at specialized events: job fairs, conferences, forums; in HeadHunter and STAR Travel offices, as well as via direct mail to HR departments of the largest Russian and multinational corporations.
Gallery
News
march ′08 A Guide for a Young Specialist from HeadHunter and MEDIACRAT
The first issue of a restyled Guide for a Young Specialist will hit the market in March 2008. The magazine has been published since 2002. At the request of HeadHunter, MEDIACRAT Publishing updated the publication’s editorial and design concepts. A Guide for a Young Specialist is Russia’s first magazine featuring career advice and opportunities for students and young professionals. A high quality publication, combining professional content with infotainment approach, answers the vital career questions: “What is a dream company and how to become its best employee?”, “How to present yourself at the job interview?”, “What a person has to do today to become a CEO of a multi-million-dollar-revenue company in 10 years?”, etc. The first issue features Troika Dialog, the winner of the Best Employer of 2007 award at the HR Brand of the Year contest. The magazine is distributed in all major higher education institutions of Moscow and St. Petersburg as well as at newsstands in these cities. Creative and commercial management of the project is provided by MEDIACRAT.
Profile
Founder: HeadHunter
Services provided by MEDIACRAT: creative and commercial management
Duration of work on the project: December 2007 – March 2009
Format: quarterly magazine
Circulation: 40,000 copies
2004–2012 MEDIACRAT
5/11 Nizhniy Susalniy Lane Moscow, Russia 105064
Tel/Fax: +7 (495) 660 8996, telephones: +7 (495) 979 5246, 979 5586, e-mail: info@mediacrat.ru
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