At the request of Eternel, one of the leading distributors of jewelry and luxury watch brands in Russia, MEDIACRAT developed a concept of and published a promotional catalogue. The distinguishing original feature of the design layout was the incorporated artwork of the French artist Henri Matisse.
The catalogue of the Eternel 2008 collection will yet again be designed by MEDIACRAT Creative Bureau. The design approach of the last year’s catalogue, which was also developed by MEDIACRAT, rested on motives of the paintings by renowned French artist Henri Matisse. The 2008 catalogue is being designed using principles of typography: against the background of a beautiful grid of letters formed by stylish Avant Garde typeface jewelry, accessories and watches look particularly elegant and exquisite. Creative and commercial management of the project is provided by MEDIACRAT.
Client: Eternel
Services provided by MEDIACRAT: development of promotional catalogue
Duration of the project: August 2006 - November 2006
2004–2012 MEDIACRAT
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